K-pop groups rush to target Japanese market

It is common to see non-Korean members in K-pop groups these days, but they were not really considered by the agencies that create such bands until recently. Many of them are from Asian countries such as China, Japan and Thailand, or the United States. They are fluent in both Korean and their own languages, and mainly take charge of promoting the group in their homeland.

source https://www.koreatimes.co.kr/www/nation/2021/02/732_303239.html?fl

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